{"id":3274,"date":"2013-02-01T19:55:26","date_gmt":"2013-02-01T19:55:26","guid":{"rendered":"http:\/\/weimarques.es\/comodiria\/?p=3274"},"modified":"2021-04-24T16:17:41","modified_gmt":"2021-04-24T16:17:41","slug":"the-web-is-that-you-make-of-it-2","status":"publish","type":"post","link":"https:\/\/www.weimarques.es\/blog\/the-web-is-that-you-make-of-it-2\/","title":{"rendered":"The web is that you make of it"},"content":{"rendered":"\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-top\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;3274&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;top&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;2&quot;,&quot;greet&quot;:&quot;&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 votos)&quot;,&quot;size&quot;:&quot;16&quot;,&quot;title&quot;:&quot;The web is that you make of it&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 2px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 2px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 2px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 2px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 2px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 2px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 2px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 2px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 2px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 2px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 16px; height: 16px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 12.8px;\">\n            <span class=\"kksr-muted\"><\/span>\n    <\/div>\n    <\/div>\n<p>La web es lo que haces en ella. Me sorprende d\u00eda tras d\u00eda como, a pesar de lo avanzado que estamos en tecnolog\u00eda, en recursos y educaci\u00f3n en este sentido, a\u00fan a d\u00eda de hoy me puedo encontrar casos realmente curiosos.<\/p>\n<p>Ayer mi primo me comenta que si tengo alguna tienda de m\u00fasica cerca de casa para comprar una funda de una guitarra, pues bien, planteado el problema voy a navegar y me pongo a mirar, veo alguna web con informaci\u00f3n por encima, con el numero de telefono para llamar porque no sacas nada en claro mirandola.<\/p>\n<p>Veo su web, muy mal hecha y con pinta rara, no me gust\u00f3 nada y me parecio una tienducha ahi mal puesta en Madrid que vende instrumentos y dem\u00e1s.<\/p>\n<p>Mir\u00e9 la direcci\u00f3n y cual es mi sorpresa, cuando llego y veo TREMENDA TIENDA INCREIBLE, muy bien decorada, todo bien expuesto, un gran mostrador, con almacen para material y otra tienda mas en zona mas centrica, estaba increiblemente bien cuidada y su imagen era de una tienda muy profesional, lo que me deja muy confuso, impactado y aturdido.<\/p>\n<p>Me pregunto, como es posible, que una tienda asi, descuide tanto su imagen en internet, como es posible que no le den importancia a los potenciales clientes que, al mirar su web iran a contactar con ellos o se ir\u00e1n a la web de la competencia que da un aspecto agradable y de ser una buena empresa o tienda. Poco me falto para cerrar aquella pagina y seguir buscando lo juro, pero no es el \u00fanico caso est\u00e1 claro, por eso s\u00f3lo no me pondria a escribir esta entrada, es una reflexi\u00f3n por si alguien al leerlo recapacita, piensa, se para y medita de la importancia que tiene cuidar su imagen en la red.<\/p>\n<p>Cuidar el aspecto de su web, su contenido, informaci\u00f3n, imagenes, videos, estructura, redes sociales, en definitiva&#8230; todo, lo que compartes. Mimarla d\u00eda a d\u00eda, darle al p\u00fablico un lugar donde mirar, buscar, consultar, contactar f\u00e1cilmente. Llegar al p\u00fablico y hacer que \u00e9ste llegue, crear objetivos, mejorar en este apartado al m\u00e1ximo y pensar lo siguiente&#8230;es un escaparate, a nivel mundial, te puede ver un ruso como un mexicano como tu vecino, y si tienes una empresa, una tienda, o sea lo que sea procura prestar mas atenci\u00f3n y dedicaci\u00f3n a cuidar ese escaparate online, esa primera imagen y esa primera impresi\u00f3n que tendr\u00e1 todo el que visite tu sitio en la red.<\/p>\n<p>Me pas\u00f3 tambien el caso de un centro comercial muy importante en Madrid, no dir\u00e9 el nombre pero es increiblemente conocido, en pleno centro y muy importante, pero cuando veo su web y su imagen parece que est\u00e9 hecha por un becario aficionado a los videojuegos sin experiencia y pocos conocimientos a\u00fan del tema. No me gusta ver ese tipo de cosas porque hay una frase muy famosa que dice, <strong>\u00absi lo vas a hacer, procura hacerlo bien.\u00bb <\/strong><\/p>\n<p>Luego est\u00e1n otros casos, de empresas que se dedican a esto de dise\u00f1ar, y luego en su misma web veo fallos de principiante, cosas elementales y muy b\u00e1sicas que seguramente ni siquiera conocen, a simple vista no se ven, pues son parte del c\u00f3digo de la web y son mas detalles t\u00e9cnicos pero aun asi, en una empresa que se dedica a ello ver esos fallos da que pensar.<\/p>\n<p>Ala ya me he desahogado !!!<\/p>\n","protected":false},"excerpt":{"rendered":"La web es lo que haces en ella. Me sorprende d\u00eda tras d\u00eda como, a pesar de lo&hellip;\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,6,50,11,25],"tags":[1236],"class_list":{"0":"post-3274","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-curioso","7":"category-diario","8":"category-j-de-hacker","9":"category-tecnologia","10":"category-weimarques","11":"tag-webdesign"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The web is that you make of it &#187; Lisandro Weimarques - blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.weimarques.es\/blog\/the-web-is-that-you-make-of-it-2\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The web is that you make of it &#187; Lisandro Weimarques - blog\" \/>\n<meta property=\"og:description\" content=\"La web es lo que haces en ella. 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